National Alliance of Market Developers (NAMD) Announces Schedule for 57th Annual Conference: “New Marketing Strategies in a Changing Economy”
(WASHINGTON - April 13, 2009) – Experts in market research, business and economic development, digital media and consumer marketing will be sharing their insights, tactics and success formulas about new and innovative marketing strategies before a national audience. The 2009 National Alliance of Market Developers (NAMD) 57th Annual Conference will convene on April 30 – May 2, 2009 at the Crowne Plaza Hotel in Washington, DC/Silver Spring, MD. This year’s conference theme is “New Marketing Strategies In a Changing Economy”.
On Friday, May 1, 2009, five marketing luminaries will receive the prestigious NAMD Marketing Awards at the NAMD Marketing Awards Luncheon scheduled for 11:45AM -1:45PM at the Crowne Plaza Hotel. The 2009 Award Honorees are as follows:
H. Naylor Fitzhugh Humanitarian Award – Dr. Barron Harvey, Dean Howard University School of Business.
Moss Kendrix Marketer Award – Don Coleman, Chairman of GlobalHue, the largest multicultural marketing communications agency in the nation.
NAMD Communicator of the Year Award – Roland S. Martin, CNN Analyst, TV One Cable Network Commentator, Author, and national award winning and multifaceted journalist.
NAMD Entrepreneur of the Year— Edwin Avent, President/CEO & Publisher Heart & Soul Magazine.
NAMD Presidents Award - Yvette Moyo – Co-Founder, Real Men Charities, Inc.
The 2009 NAMD Conference features an opening plenary session with attorney Janelle Carter of the law firm Mehri & Skalet discussing “The Madison Avenue Project: Ending Racial Discrimination in the Advertising Industry” an historic initiative of the law firm and the NAACP. In addition, there are two Town Hall Forums: “Small Business Opportunities with the Stimulus Package” and “The Future of Marketing in a Changing Economy: Bright Ideas with Digital Media”. There are also two marketing workshops including: “Capitalizing on Data to Support Bold Marketing Strategies” and “Marketing Green: Opportunities with Green Collar Jobs, Eco-friendly Clients, and Green-centric Projects.” John A. Dawkins, III, President & CEO of Philadelphia based Jo-Dan Enterprises, which owns and operates nine McDonald’s Family Restaurants will deliver a keynote address on Saturday, May 2. In addition to the Town Halls, Seminars, and keynote presentations, all attendees will receive a complimentary copy of the 2009 NAMD Urban Consumer Market Report. Additional marketing research data including the Sourcebook of Multicultural Experts and Black Enterprise Magazine will also be distributed.
NAMD conference sponsors include Aetna, Inc., The Atlanta Tribune, Arbitron, MillerCoors Brewing Company, The Media Audit, Coca-Cola, Reynolds American, The Nielsen Company, Black Enterprise Magazine, The Afro American Newspaper, The Chicago Defender and Career Communications Group.
ABOUT NAMD: The National Alliance of Market Developers, Inc. (NAMD) is a 501(c)3 non-profit organization established in 1953 by Black marketing specialists. It pioneered the research, development and economic insights into the Black consumer market. We remain dedicated to promoting the value and impact of the Black consumer market and fostering business growth for African Americans by serving as a conduit for learning, teaching and networking. For more information visit our website at www.namdntl.org For more information on the NAMD conference, contact Clyde Allen, Executive Director at 908-561-4062 or visit the organization’s website at www.namdntl.org.
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